Cómo los grandes líderes están utilizando la inteligencia emocional para vencer la psicología de la inflación

La gente está preocupada. Están preocupados por la economía y particularmente preocupados por la inflación. Aquí es donde la inteligencia emocional puede ayudar.

Para entender esto, necesitamos definir el problema. Entonces, comencemos con la psicología de la inflación, que funciona de la siguiente manera:

  • Los precios están subiendo por motivos puramente económicos: problemas en la cadena de suministro debido a la pandemia, por ejemplo, o al alza de los precios de la energía tras la invasión rusa a Ucrania.
  • Los consumidores están observando y tomando decisiones racionales. Compran más ahora (si pueden), asumiendo que las cosas que quieren costarán más mañana.
  • Más demanda significa que los precios subirán aún más. Además, las empresas de hoy están trasladando a sus clientes mayores costos que esperan en el futuro.
  • Corremos el riesgo de terminar en una profecía autocumplida de mayor inflación incluso si se resuelven algunos de los factores externos que la desencadenaron.
  • En última instancia, los consumidores pueden perder la confianza. Incluso cuando los precios se estabilizan, se les puede persuadir de que esto es solo un alivio temporal, y se vuelve aún más difícil romper con la mentalidad de “compre ahora antes de que cueste más”.

El resumen anterior se inspiró en un explicación inteligente por Richard Curtin de la Universidad de Michigan, quien ha realizado encuestas mensuales sobre el sentimiento del consumidor desde 1976. Pero debemos agregar un punto muy importante.

En última instancia, los consumidores pueden hacer esto retrasar algunas compras cuando se vuelven demasiado costosas.

Pero hay algunas áreas en las que tienen mucha menos discreción, en particular la alimentación, la vivienda y la energía (y especialmente la gasolina).

Aquí es donde surge el peor miedo. Las personas necesitan comer, necesitan lugares para vivir y, por lo general, necesitan viajar.

Entonces, ¿cómo puede ayudar la inteligencia emocional?

Creo que la clave es seguir lo que llamaremos la “Regla de la Abundancia”. Tiene dos partes:

  • La primera parte es para ti: date cuenta de que vivimos en una época de increíble abundancia. según los estándares históricos. Estamos viviendo más tiempo, sobreviviendo a enfermedades y disfrutando de niveles de vida que habrían sido ciencia ficción para la mayoría de las personas hace solo unas décadas.
  • La segunda parte es para sus interacciones con los demás: reconocer que probablemente tenga mucho para compartir: activos infravalorados que pueden convertir el miedo de las personas en gratitud e incluso lealtad (especialmente colegas, clientes y compañeros de trabajo).

Antes de que nos pongamos tremendamente teóricos, saltemos al segundo punto.

Supongamos que dirige una empresa. ¿Puede desarrollar pautas para ofrecer a sus empleados cosas que podrían valer mucho más ahora que hace poco tiempo, y que pueden ayudar mucho a aliviar la ansiedad? Ejemplos:

  • Salarios. Eso es lo más importante al principio. ¿Puedes pagar si tus empleados están ansiosos? ¿Puedes pagarles más? Si cree que ya está pagando lo más alto, mi colega Bill Fotsch tiene una idea: ofrezca un pago basado en el desempeño.
  • Planes de tiempo. Sí, ya estamos trabajando desde casa más que nunca, pero ¿puede acelerar el trabajo remoto adicional o las horas de trabajo comprimidas? Sus empleados se ahorran el viaje diario, lo que podría aliviar la ansiedad sobre los costos de energía.
  • subsidios. ¿Paga a los empleados que han convertido partes de sus hogares en espacios para trabajar desde casa? puede usted pafilar, ¿Costos de Internet y computadora? Es otra forma legítima de poner dinero en su bolsillo y reducir la ansiedad.
  • Beneficios y Beneficios. ¿Qué hay de pagar préstamos estudiantiles, becas universitarias o desarrollo de habilidades relacionadas con el trabajo? Nuevamente, está buscando cosas que beneficiarán a sus empleados, pero probablemente a usted también, y crearán una mayor lealtad.
  • Solicite sugerencias. Es probable que sus compañeros de trabajo tengan ideas que usted nunca hubiera pensado sobre cómo aliviar la ansiedad y combatir la psicología inflacionaria. Articular sus soluciones da un poco más de control; el doble cuando se implementan sus ideas.

Al final, se trata de considerar cómo sus acciones afectan los temores de los empleados y actuar en consecuencia. También vale la pena señalar dos grandes momentos de la historia.

La primera fue la era de la inflación en la década de 1970 y principios de la de 1980; El segundo fue el creciente interés público en la inteligencia emocional, que se remonta a la publicación del libro de Daniel Goleman, acertadamente titulado Inteligencia emocionalen 1995.

Notarás la cronología; La última vez que la sociedad pasó por este tipo de desafío, la gente simplemente no habló sobre el uso de estrategias de inteligencia emocional para combatir la ansiedad y mejorar sus habilidades de liderazgo.

¿Este Dia? Es una historia completamente diferente, y es por eso que he tratado de recopilar tantas lecciones importantes sobre inteligencia emocional como sea posible en mi libro electrónico gratuito. 9 hábitos inteligentes de las personas con una inteligencia emocional muy alta.

Las cosas buenas vienen en ciclos y los tiempos difíciles eventualmente terminan. Vamos a lograr esto, y los líderes emocionalmente más inteligentes desempeñarán un papel importante para lograrlo.

Las opiniones expresadas aquí por los columnistas de Heaven32 son propias y no de Heaven32.

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  • Eventually, consumers can lose confidence. Even if prices level off, they can become convinced that it's just temporary relief, and it gets even harder to give up the \"buy now before it costs more\" mindset.
  • \n The summary above was inspired by a smart explanation by Richard Curtin of the University of Michigan, who has run monthly consumer sentiment surveys since 1976. But we should add one more very important point.  \n It's that ultimately, consumers can delay some purchases if they become too expensive. \n But there are a few areas in which they have much less discretion, especially food, housing, and energy (and especially gasoline). \n This is where the worst anxiety arises. People need to eat, they need places to live, and they usually need to travel. \n So, against all of this, how can emotional intelligence help? \n I think the key is to follow what we'll call the \"Rule of Plenty.\" It has two parts: \n
      \t
    • The first part is for yourself: Recognizing that we live in a time of incredible abundance. by historical standards. We live longer, survive diseases, and have living standards that would have been science fiction to most people even a few decades ago.
    • \t
    • The second part is for your interactions with others: Recognizing that you likely have plenty that you can share--undervalued assets that can turn people's anxiety into gratitude and even loyalty (especially colleagues, customers, and employees).
    \n Let's jump into that second point before this gets wildly theoretical.  \n Assume you're running a business. Can you unpack policies to offer things that might be worth a lot more to your employees now than just a short time ago, and that can go a long way toward easing anxiety? Examples: \n
      \t
    • Salaries. This is the big one at the outset. Can you pay If your employees are anxious, can you pay them more? If you think you're already paying at teh top of your ability, my colleague Bill Fotsch has an idea: offer additional pay tied to increased performance.
    • \t
    • Schedules. Yes, we're already working from home more than ever, but can you accelerate additional remote work or compressed work schedules? Your employees save on commuting, which might ease some anxiety about energy costs.
    • \t
    • Stipends. Are you paying for employees who have converted parts of their residences into work-from-home spaces? Can you cover phone, Internet, and computer costs? It's another legitimate way to put money in their pockets and reduce anxiety.
    • \t
    • Perks and benefits. How about student loan repayments, tuition assistance, or job-related skill development? Again, you're looking for things that will benefit your employees but also likely benefit you, and create greater loyalty.
    • \t
    • Ask for suggestions. Your employees probably have ideas that you'd never think of regarding how to ease anxiety and combat inflationary psychology. Articulating their solutions gives a bit more sense of control; doubly so if their ideas are implemented.
    \n In the end, it's about considering how moves you make affect employees' anxieties, and acting accordingly. Also, it's worth pointing out two big moments in history.  \n The first was the era of inflation during the 1970s and the early 1980s; the second was the rise of popular interest in emotional intelligence, dating to the publication of Daniel Goleman's book, aptly called Emotional Intelligence, in 1995. \n You'll note the chronology; the last time society went through this kind of challenge, people simply weren't talking about using strategies of emotional intelligence to combat fear and improve their leadership.   \n Today? It's a whole different story, and it's why I've tried to compile as many important emotional intelligence lessons as possible in my free ebook, 9 Smart Habits of People With Very High Emotional Intelligence. \n Good things come in cycles, and tough times eventually end. We'll pull through this, and the most emotionally intelligent leaders will play an important part in getting us there. 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