
WhatsApp gets a buy button to see which companies are selling in the app

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WhatsApp started to implement a new buy button which will allow users to quickly view the catalogs who offer the companies on the platform.
the new button, which will replace the voice call button, will appear directly on the chat screen facilitate shopping on whatsapp.
To use the new function you need download the Wh atsApp Business app
In September, the company owned by Facebook add the buy button to help the Business to better show your products Yes services
to customers through the instant messaging application.
The function was originally seen in a beta version of WhatsApp for Android. However, it is now targeting Android and iPhone users around the world.
With the add a buy button, which looks like a store icon, users of WhatsApp can see the Catalog of a company directly from the chat screen.
It’s different from what has happened in the past when people had to go to the profile of a particular company to see if the company had a catalog and what products or services they were offering.
the new whatsapp buy button It fits next to the newly designed call button and replaces the existing voice call button. Users will see the buy button on chat screen
companies that have a catalog of their offers.
This means that you will not be able to see the new button while communicating with your friends or family on WhatsApp.
Once pressed, the buy button will take you to the company’s catalog through which you can see what products and services you can buy from that company. Basically, it will help businesses on WhatsApp improve their product discovery and increase sales.
In November of last year, WhatsApp Business application activated the catalog function to allow small businesses to present their products to users of WhatsApp. Companies that have set up a catalog will now be able to make the buy button visible on their chat screen. However, you can also always access the company catalog of their profiles in the messaging application.
Since the buy button replaces the voice call button in the case of business chats, you can find the latter by pressing the call button. This opens the option to select whether you want to make a voice or video call.
WhatsApp said that already more than 17.5 million users send messages to a WhatsApp business account daily and more than four million people consult a company’s catalog in the app each month.
The arrival of buy button is one of the key steps in expanding the adoption of the application by businesses and making it a complete platform for e-commerce