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Scan and translate text

Translate words you see, save a business card to your contacts, add events to your calendar from a poster, and copy and paste complicated codes or long paragraphs into your phone to save time.

Identify plants and animals

Find out what that plant is in your friend’s apartment, or what kind of dog you saw in the park.

Explore places around you

Identify and learn about landmarks, restaurants and retail locations. See ratings, opening hours, historical facts and more.

Find the look you like

See an outfit that catches your eye? Or a chair that fits your living room perfectly? Find similar clothes, furniture and home decor to the one you like.

Know what to order

See popular dishes on a restaurant menu based on reviews from Google Maps.

Scan codes

Quickly scan QR codes and barcodes.

What’s new

Ask questions in new ways with AI in search

Over the years, we’ve continually redesigned Google Search so you can ask your question the way you want – whether you’re typing a search, searching with the camera, or just humming a tune.

The advanced capabilities of artificial intelligence have been integral to expanding what Search can do, and our Gemini model adapted for search has enhanced our ability to help people discover more of the web—and the world around them. In fact, people who use AI Overviews search more and are more satisfied with the results. And Google Lens is now used for nearly 20 billion visual searches every month, helping people search for what they see with the camera or on the screen.

Today, we’re taking another giant leap forward with some of our most significant search updates to date, using AI to dramatically expand how Google can help you, from finding just the right information you need to exploring any curiosity on your mind .

New ways to search for what you see (and hear)

Since pioneering visual search years ago with Lens, we’ve continued to evolve the experience using our latest advances in AI. Earlier this year, we incorporated generative AI into Lens—so you can point the camera, ask a question, and get an AI overview with the information you need, along with links to learn more. Already, people are finding this experience incredibly useful. This feature led to increased overall use of Lens, as people returned for help with new and more complex questions.

Lens searches are now one of the fastest growing search types on Search, and younger users (aged 18-24) engage the most with Lens. Now we’re introducing more features to Lens to make it even easier to search the world around you.

Video comprehension in Lens

We previewed our video understanding capabilities at I/O, and now you can use Lens to search by taking a video and asking questions about the moving objects you see. Say you’re at the aquarium and want to learn more about some interesting fish at one of the exhibits. Open Lens in the Google app and hold the shutter button to record while asking your question out loud, such as “why are they swimming together?” Our systems will make sense of the video and your question together to produce an AI overview, along with helpful resources from around the web.

This feature is available globally in the Google app (Android and iOS) for Search Labs users enrolled in the “AI Overviews and more” experiment, with support for English searches.

Voting questions in Lens

The option to ask a question with your voice is now also available every time you take a photo with Lens. Just point the camera, hold down the shutter button and ask what’s on your mind – the same way you point at something and ask your friend about it. Voice input for Lens is now available globally in the Google app for Android and iOS, for English searches.

Lens updates to help you shop what you see

We also make it easier to shop around the world with Lens. For years, you’ve been able to use Lens to find visually similar products from retailers across the web. But starting this week, you’ll now see a dramatically more useful results page that displays key information about the product you’re looking for, including reviews, price information across retailers and where to buy.

For example, say you see a backpack at the airport and want to buy one for yourself. Just take a picture, and Lens brings together our advanced AI models and Google’s Shopping Graph – which has information on more than 45 billion products – to identify the exact item. So you can learn more about what captures your attention and start acting in the moment.