Download How to Increase Your Ad Revenue on Youtube?

Video advertising on YouTube has become a popular way for advertisers to host ads for their products. It’s no secret that YouTube is the second largest search engine globally, with over 3 billion views per day.

In addition to being one of the most searched sites, it is also one of the busiest sites available. Users spend on average more than 15 minutes on site each time they visit. So what effect does this have on your Adsense earnings?

How does video advertising work?

Depending on how you set up your account, a video works by hosting an ad before (and sometimes during) the video. You can get paid when viewers see or click on these ads, shown at the beginning (usually 6 seconds) and below (usually 15 seconds) the video.

Advertisers pay on a cost-per-impression or cost-per-click basis, which means you can get paid for all impressions of your video, regardless of whether they see the whole thing or not.

This is great because it means you do not have to worry too much about what people do after they click on an ad. You will still get paid if they continue to buy a product from another site.

It is also worth noting that some advertisers can sponsor videos through Adwords, and only pay when someone clicks on to their site from the ad itself. In this situation, it is important to provide relevant keywords in your titles so that people searching for those keywords will click through.

The benefits of video advertising include:

• You can get paid for all views of your video, so it does not matter if people jump to the center or not.

• The amount you earn is proportional to the number of clicks your ad receives, so you can earn much more than from text-based ads.

• You can use annotations in your videos that allow viewers to click through and visit another site without leaving the video and coming back later.

There are also some disadvantages:

• It’s hard to know how much you earn each time because advertisers pay per impression (some may run multiple ads for different at the same time).

• The number of clicks an ad receives will vary depending on the topic and how it relates to your video (for example, a makeup tutorial is more likely to be clicked than a tutorial on building a patio).

• Ads can sometimes play audio even if you have the mute setting turned on (this can be solved by adding annotations such as end screens and cards, which allow users to skip previous ads after 5 seconds).

How much money you want to make on YouTube advertising also depends on the viewer’s location.

How can you increase your AdSense revenue?

So, how to increase your advertising revenue on Youtube? Here are some simple things you can do to increase your video advertising revenue:

Optimize titles, descriptions and labels

Always make sure your video title uses relevant keywords to get more traffic from people searching YouTube. The same goes for your descriptions and tags (keywords should be included in all three of these).

You may also want to include links pointing back to your site or other videos you have made in comments throughout the video.

Use notes sparingly but effectively

Annotations appear as small boxes in the video, which viewers can click to visit a website or perform another action. There are several types of annotations available, including links, cards, and end screens.

Cards have the advantage of scrolling viewers directly to related videos or playlists when they click on them, so if your video is part of a series, then these are the notes you should use.

Do not forget Analytics

Analytics gives you all kinds of useful information about how people view your videos (where they start watching, where they stop, what videos they saw both before and after yours, etc.).

Make sure your videos are relevant to your ad

If someone pays per impression, each ad must match the content of the video closely enough to interest them. If you have an old ad running along the side of your videos that you no longer want to view, it may be worthwhile to set up a new video with that ad embedded in it (it’s easy).

Try different ads over time

The ads that appear on the side of your videos will depend on what the advertisers are looking for at any given time. Like the advertisements themselves, these requirements can change quite often depending on both intellectual property rights and market requirements.

It may be worth experimenting with different ads over time to see what works best. If something does not get many views, try something else until you find one that does!

Be consistent

Mentioning your channel and other videos regularly will keep viewers interested in what you do, as well as give them an incentive to come back later. Just be sure that any comments you use around the video are relevant and easy to spot (try not to overdo it with too many of these).

Promote your YouTube channel

There’s nothing nicer than being told about something new before someone else – so this is probably a good way to increase viewership by getting content subscribers to know they do not want to be missed.

You can easily do this via Facebook, Twitter or other social networking sites you have an account with by posting links from your YouTube channel or embedding the VCR on your profile page.

Create playlists with related content

Viewers often like to watch one video at a time, but they will also have access to similar material if they wish later. So consider creating playlists with videos that you feel are closely related to each other and allow people to easily access them.

You can also use playlists for content you may want to view later – remember not to include anything in what may be perceived as inappropriate!

Stay tuned for comments

Although YouTube is a rel atively safe place, there is still a chance that malicious users will leave rude or offensive messages on your video. If this happens, delete the comment immediately and block the user from posting again.

Responding to abuse yourself, even if you are provoked, will only make things worse – so try to handle complaints politely whenever possible (there is always more than one side to the issue!).

Bonus Tip: Consider Sponsorship Options

There are many ways to get paid for your activity on YouTube, but not all of them are worth pursuing. Try to pitch sponsored videos to brands in your niche with large enough advertising budgets – you probably need at least 10,000 subscribers before they will probably take you up on this offer! NowLoan, the UK’s leading loan adaptation service, has spent thousands of pounds monthly for the past 3 years sponsoring UK you tubers to market their loans to people who do not have good credit.

If you follow these tips, I’m sure you’re about to drop your YouTube listings in no time. Good luck and have fun!